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FIRST RELIANCE BANK NAMED ONE OF THE BEST PLACES TO WORK IN SC FOR 6th YEAR RUNNING

At First Reliance Bank There is More To Banking Than Money

August 22, 2011, Florence, S.C. - First Reliance Bank’s commitment to making its customers’ lives better has resulted in the Bank being named to South Carolina’s “Best Places to Work” list for 2011. This is the sixth consecutive year the South Carolina Chamber of Commerce (SCCC) has named First Reliance to its annual ranking of the state’s best places to work. SCCC will honor the bank at a recognition reception Tuesday, October 4, at the Embassy Suites in Columbia, South Carolina.

According to Rick Saunders, President and CEO, “an important goal of First Reliance Bank is to give associates an incredible work experience. We do this with the guidance of a committed and caring leadership team, affording associates an opportunity to do their best work, and providing rewards and recognition that make their lives better.” First Reliance Bank’s unique culture focuses on offering our customers an incredible experience which can only be accomplished with a team of highly motivated, service-oriented associates. Saunders noted that First Reliance associates are a special group who appreciate being able to use their individual talents to serve their customers and community. “We go to great lengths to recruit people who are committed to our purpose of making the lives of our customers better. Helping our customers has been especially important during this tough economy. Our customers rely on our associates to help them and appreciate their caring attitude,” Saunders says. He adds that, along with the bank’s unique, custom-designed programs, and unmatched convenience, our associates’ are a key reason why we have achieved a 99% customer satisfaction rating. We are very proud of our team’s commitment and appreciate being recognized as one of the Best places to work in South Carolina.


ABOUT FIRST RELIANCE BANK
First Reliance Bank, founded in 1999, has assets of approximately $500 million, and employs over 125 highly-talented associates. The bank serves the Columbia, Lexington, Charleston, Mount Pleasant and Florence markets in South Carolina. The bank has been recognized as "One of the Best Places to Work in South Carolina" by the SC BIZ for six consecutive years and was named 2009 Lender of the Year by the South Carolina Housing Authority. First Reliance Bank offers a unique Hometown Heroes package of benefits to serve those who are serving our communities, Check 'N Save, a community outreach program for the unbanked or under-banked, a Customer Service Guaranty, a Mortgage Service Guaranty, FREE Coin Machines, and a Worldwide NO FEE ATM Network. It also offers 8-8 Extended Hours in all of their Florence, Charleston, West Columbia and Lexington locations and is open on most traditional bank holidays. Its commitment to making customers' lives better, and the idea that "There's More to Banking Than Money" has earned the bank a customer satisfaction rating of 99% (2010 results from an outside survey firm) and the number one market share in its headquarters City of Florence, SC. First Reliance Bank is traded as FSRL.OB. Information about the Company is available on the company’s website at www.firstreliance.com.



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