Coward brings more than 20 years of experience in human resources.
First Reliance Bank announces the addition of Cindy Coward as Vice President of Human Resources.
Coward joins First Reliance with more than 20 years of experience in human resources. Her background includes leadership roles with major corporations where she was recognized for a number of successful employee engagement initiatives and for developing and implementing highly effective human resources programs.
“From the start, community-minded professionals have been the backbone of the bank,” said David Barksdale, North Carolina president, First Reliance Bank. “We view the HR function as something more than people and policies. It’s a multi-faceted area that is critical to shaping the future growth of the bank. Cindy’s background, skills and record of success in that space, fits our culture and I know that she will make a difference for our associates and our customers.” In this role, Coward will be responsible for the oversight and execution of the Bank’s human resource program, including implementing effective strategies to attract, develop and retain outstanding associates.
“It’s an exciting time to work at First Reliance Bank,” said Coward. “I’m honored to be part of its growth in the Carolinas and look forward to building
First Reliance Bank announces the addition of Tracey Hill as director of treasury services. In this role, Hill will be responsible for developing and managing the bank’s commercial deposit relationships across the bank’s footprint.
A certified treasury professional (CTP), Hill’s background includes close to 30 years of experience in treasury management, operations and sales with banks located in Charlotte, N.C. In addition, his experience includes the formation of a treasury services platform for a community bank, which provided him the unique perspective from the ground up on how to design and implement cash management solutions for small businesses.
“Experienced treasury service bankers like Tracey are a trusted resource for our business customers,” said David Barksdale, North Carolina president, First Reliance Bank. “He is extremely knowledgeable about the available banking products and skilled at identifying the most effective options for managing cash. Tracey’s ‘do what it takes’ mindset to customer service complements our unique approach to community banking and we are fortunate to have him join our team.”
“Business customers, large and small, have unique needs that often require more creative solutions,” said Hill. “It was important to me to work with a bank, like First Reliance, that offered the range and level of
First Reliance Bank CEO, Rick Saunders, was recently recognized by SC State Treasurer, Curtis Loftis, Saunders served twelve years on the State Board of Financial Institutions.
(Pictured L to R: SC State Treasurer, Curtis Loftis and First Reliance Bank CEO, Rick
May 11, 2018, Florence, SC
– First Reliance Bank is pleased to announce that Shirley Borger has joined the bank as a Mortgage Lender for the Myrtle Beach, SC area.
A native of Bethlehem, PA, Borger started as a teller and worked her way up to Branch Manager, Loan Officer, and Mortgage Lender, during a career of more than 30 years (the past 21 as a Mortgage Lender). She brings a deep skill set and experience with mortgage programs and guidelines such as VA, FHA, FNMA, and FHLMC.
“Shirley has done pretty much every job you can do in a retail bank,” says Ron Paige, First Reliance Bank City Executive for Myrtle Beach. “We’re really excited to have her experience and capability on our team. I think our mortgage customers will really enjoy working with her.”
Borger says, “I’m excited about the Myrtle Beach area. There’s a lot of variety here, and I enjoy working with a lot of different people and situations.”
First Reliance offers a wide range of competitively priced mortgage products that meet the needs of most consumers looking to build, purchase or purchase and renovate a unique home. It also offers products for low income households and customer segments which