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Gen Y. The Millennial Generation. Echo Boomers. If you were born between 1980 and 2000, you're one of them.

Each of you is a unique individual, but your generation has one big thing in common. You see things differently than any other generation before you.

Yours is truly a generation that is changing the way the world functions. From banking to the 2013 Oscars, you're making your mark and blazing new trails.

First Reliance Bank Gen YWe want you to know that First Reliance Bank is listening to what you have to say.

We understand that you grew up with sophisticated communication, media and digital technologies. They're just part of your daily life, as is social media.

We've learned that you're comfortable with credit. You're aware that how you manage your money is crucial to reaching your life goals.

You've told us that you want more from your bank. You want to be heard ...


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